I have been working with H2O Direct of Crowborough for several years, having answered a call when their previous designer had let them down. H2O Direct are experts in water filtration products for the coffee, vending and water cooler industries. My involvement started with a leaflet, needed in a hurry, and I now help them with all their sales literature, advertising, exhibitions and website.
Part of the process over this time has been to coordinate and develop the company identity and branding. Building recognition and familiarity across all platforms, on and offline, is important.
The latest piece brought into line with the developed branding is the product specification sheets. There are seven specification sheets covering water filters and servicing systems.
I am now working with H2O on their company brochure and exhibition graphics for a new display system.